Philosophy & Application
The IBC Model
A six-behavior model, Integrity-Based Communications,* is the foundation module for everything we do, whether three 1/2-day modules for Medtronic Spine’s LeaderME, one-to-one coaching for leaders preparing to present at association meetings and conferences, or half- to multi-day leadership workshops.
Our train-the-trainer program will roll out in Spring 2017 to certify those who want to empower internal trainers inside their organizations, and trainer-coaches who want to expand their offerings.
*based on Shelley Baur’s books Integrity-Based Communications: Using Truth to Get What You Really Want (2004) and Integrity-Based Communications: Using Truth to Build High-Trust Relationships (2013).
Respectful. Encouraging. Always. We create a safe place for learning. Training is clear, concise, and easy to follow for clients and groups.
Storytelling. Theatre. Improv. Various creative methods are used during media training classes to increase impact, memorability for viewers and learners alike.
Each module is designed to engage all learning styles: visual, auditory, and kinesthetic. Dyads, small groups learn through engaging exercises, coaching.
Who. What. Where.
We offer a variety of options when it comes to our curriculum. Whether One-to-One Coaching, Small Group Session, or Large Group Lecture, our philosophy and foundation remain the same.
Besides individual training, we offer small group training (6 participants, half day), and large group training (12+ participants, full day), as well as Webinars (optional recording for later use). IBC can provide a personalized experience for the individual or company, whatever the needs may be.
The duration of training days/sessions depends on the desired outcome of the individual/organization. We normally recommend 3 half-days of 6, ideally 2 weeks apart, with with 2-3 coaching sessions per learner on interim weeks.
Option: Assessment tool for each attendee to determine best behavioral style training and communications.
Option: Video recording before and after training and skill development.
Real-time, think-on- your-feet communications, in smaller group meetings, include customized role-play scenarios, practiced in groups of four, rotating through target communicator, partner, observer, and scribe/speaker (who reports out to the whole group), usually in rounds of 20 minutes. The desired outcome is for each person to learn how to solve specific problematic situations, as well as other key facilitation skills (listening, observing, note-taking, summarizing, facilitating discussion, giving and receiving feedback) necessary to be an excellent communicator.
Option: Content to include high level of communication strategies that can include NLP (Neuro-Linguistic Programming), Behavioral Style Communication Initiatives, Generational Dynamic Instruction for high engagement.
*based on Shelley Baur’s books Integrity-Based Communications: Using Truth to Get What You Really Want (2004) and Integrity-Based Communications: Using Truth to Build High-Trust Relationships (2013). We will be most happy to provide complimentary samples in print or via email.
Finding & expressing your authentic self
How to lead / communicate across a global
Real-time / think on your feet communications (i.e., in smaller group meetings)
Other (please specify): Building high-trust, accountable teams; Values clarification,
Eliminating negative emotions, Crisis Conflict – workplace collaboration strategies
Webinar, live streaming training
RADIO, Television, Live Streaming, Podcasting, Webinars, Video-online channel
Improv/theatric/creative Yes. I often use stories for relevant examples. In storytelling, media training classes, I’m more improvisational, theatric, and creative than other classes.
Other (please describe) Each module is designed to engage visual, auditory, and kinesthetic learning styles – usually in small groups, with highly interactive, engaging exercises and multiple opportunities for both extemporaneous and planned presentations; recorded, and reviewed before confidential coaching session.
Small group sessions
Webinars give ongoing “connection” as they can be recorded and used to continue training, refresh, review and as they onboard new employees, a training “library.”
Small (groups of 6 in half-day)- to larger (12 in whole day) allows for multiple short presentations, from self-introductions to progressively more difficult, linking with
business drivers. After private video review by both coach and learner, coaching is
provided in confidential space.
Leaders will acquire skill sets for crisis management, articulate confidently, and manage their message confidently on every media platform.
A simple six-behavior model that is easy to learn, replicate, and teach others to apply in a wide variety of situations. Here's what (retired) David Miller, VP-Strategic Customer Services, Medtronic Spinal & Biologics had this to say:
“Shelley Baur has developed the simplest, most practical, easy-to- apply, effective communication rubric available: Integrity-Based Communications.
“She works in concert with corporate training initiatives to apply Integrity-Based Communications principles, preparing high potential employees for leadership roles and success.
“Shelley teaches how to establish a personal presence whether in front of a group or at an intimate dinner; how to hold an interesting, impactful conversation with an audience, a small group or a single person; how to show respect by listening, getting to the point, and doing what you say…filling the critical gap not covered by speechwriters and image coaches.”
“SIFM was fortunate to have Terri Murphy as a speaker for our inaugural Middle East Leadership Academy, which brings together emerging business leaders from Arabic speaking throughout the Middle East for an extended 10-day program. It was critical for us to make a good first impression in the region, and Terri played an important role in helping us achieve our goal. She connected especially well with our audience prior to her presentations, personalized her program according to their individual circumstances, and delivered her material in a professional, engaging and informative manner. What a delight to have her on our team!
“What Terri did was well beyond what I was expecting, and surpassed every speaker since!”
Bill Starnes, Society of International Business Fellows Curriculum Coordinator